Olearia magniflora

Open, often straggling shrub to c. 1 m high; branchlets glabrous, somewhat resinous. Leaves alternate, narrowly obovate to cuneate, 5–25 mm long, 2–10 mm wide, glabrous, resinous when young, slightly paler beneath, dentate toward the rounded to truncate, often recurved apex; margin flat. Capitula terminal, solitary, sessile or subsessile, 35–60 mm diam.; involucre conical, 13–18 mm long; bracts 5–7-seriate, graduating, glabrous, resinous, darker toward the shortly ciliate apex. Ray florets 12–24, intense mauve to purple, ligules 13–22 mm long; disc florets 30–60, yellow. Cypsela cylindric, 4-ribbed, 4–7 mm long, glabrous; pappus bristles straw-coloured or pinkish, 12–15 mm long. Flowers Aug.–Oct.